How to Make Money Blogging: Strategies that Work [2023]

How to Make Money Blogging

The realm of blogging holds boundless possibilities. Ryan Robinson is a pioneer in the field who has crafted a successful blog focused on the art of blogging itself. He rakes in over $30,000 each month. Similarly, Adam Enfroy, who embarked on his blogging journey in 2019 as a side gig, managed to amass an impressive $1.5 million from his blog within two years.

These stories highlight the opportunities that blogging offers, not only as a means of creative expression but also as a profitable profession. Let’s explore the tactics that can help you achieve this.

Related: Free Blog Sites (Start a Blog for Free)

The Two Things That Matter

Your niche and monetization strategies are crucial in running a profitable blog.


Your blog’s niche is the specific topic or area of interest that your content revolves around. Choosing a niche you are passionate about that has a sizable audience is important. A well-chosen niche can help establish you as an authority in that field, attract a loyal readership, and increase your chances of monetizing your blog successfully.

Monetization Strategies

Once you’ve established your niche and have a consistent stream of traffic to your blog, the next step is to implement effective monetization strategies. 

Remember that no single monetization strategy works for every blog, and it often takes some trial and error to find what works best for you. A successful blog often combines multiple income streams to maximize revenue.

Lifeline of blogging

The Most Important Ideas for Long-Term Income

Start With a Profitable Niche

Selecting a niche for your blog helps establish a clear identity, enabling readers to know exactly what they can expect when they visit your site. This clarity enhances your chances of being their go-to resource when they seek advice or information on that topic.

Choose A Niche You Love

The selection of a niche should not only hinge on its profitability but also on your personal interest in the topic. It’s crucial to choose a niche that you genuinely enjoy, as this will reflect in your content and resonate with your audience. Your passion will also sustain you in the long run, as blogging requires consistent effort and dedication.

Understand the Earning Potential 

Profitable niches often have a broad appeal and are relevant to current societal needs that increase the potential to make money. For instance, blogs focusing on personal finance, health and wellness, technology, and digital marketing attract many readers due to their widespread relevance in today’s world.

Know How You Compare to the Competition

The presence of well-known blogs, brands, or forums within your chosen niche signals that it’s a profitable field. Additionally, use Google to evaluate the difficulty of ranking for specific keywords. If prominent brands (backed by substantial marketing budgets) are monopolizing the first page of search results, driving organic traffic to your blog could be a challenging task.

Related: What is Viral Content? Creating and Marketing Guide

Ready to elevate your online presence? Consider partnering with us. We can help you create a high-converting, evergreen landing page that truly stands out and converts visitors into customers. 

Build an Email List Like Your Life Depends On It

Creating an email list is a vital tool in monetizing your blog. The rationale behind this is simple: To earn from your blog, you need a loyal readership that trusts and values your recommendations.

Building an email list for your blog gives you a direct line of communication with your readers. When a person chooses to receive updates from your blog, they grant you the privilege of reaching them in their most personal digital space: their email inbox.

To grow your email list, encourage blog visitors to subscribe via a pop-up box or a visible sign-up form on your site. The aim is to entice first-time visitors to subscribe to your updates by offering them an incentive. Some common incentives include:

  • Complimentary checklists
  • Lists of resources or recommended products
  • Blog content repackaged into a PDF (like printable recipes)

Once they’ve subscribed, it’s essential to continue nurturing this relationship by providing valuable, educational, or entertaining content. Over time, you’ll cultivate an audience that trusts your advice and is more likely to purchase products or services based on your advice.

Your email list can be monetized by charging for access to exclusive content. Several bloggers employ a subscription-based model where subscribers pay a recurring fee to access their exclusive content. Platforms like Substack allow you to publish directly to your audience and earn income through these subscriptions.

More Ideas on How to Make Money Blogging

You have options depending on your niche and goals. Never feel limited in your ability to engage your audience and make money. Here are more ideas that may work for your blog.

Start a Podcast

Podcasting offers another avenue for reaching your audience. A podcast related to your blog’s niche can increase engagement and provide additional content for your readers. Monetization can be achieved through sponsorships, donations, or even premium content.

Monetize YouTube and TikTok Videos

Video content platforms like YouTube and TikTok can significantly increase your reach. You can monetize these platforms through ad revenue, brand partnerships, or by driving traffic back to your blog or online store.

Sell Your Products and Services

Selling your products and services is highly profitable. It’s one of our top recommendations. This could include physical goods, digital products, online courses, or consulting services. It allows you to control pricing, marketing, and customer relationships.

Leverage with Affiliate Marketing

Get involved with affiliate marketing by promoting other companies’ products and services. You earn a commission for each sale made through your referral link. It’s a great way to monetize your blog without creating your own products.

Sell Placements for Advertising

Selling ad space can be a consistent source of income. This can be done through direct brand partnerships or an advertising network. The revenue often depends on your blog’s traffic and the advertiser’s budget.

Related: Top Backlinks Monitoring Tools You Should Know

Create a Membership Community

Creating a membership community provides a recurring income stream. Memberships can offer exclusive content, special access to you, forums for discussion, or other benefits. It fosters a sense of community and loyalty among your readers, increasing their willingness to pay for premium content.

Looking to boost your search engine rankings? Content Dog is here to help with expert SEO content writing services. Let us optimize your content today for better visibility and engagement. 

Social media and video content

How To Make Money Blogging – The World Is Yours

We understand how daunting it may seem to start a blog, but you can do it! With the ideal strategy and dedication, blogging can be a fantastic way to make money while gaining insight into your target audience. Get creative with monetization strategies and think outside the box on how you can increase your revenue. With some hard work, there’s no limit to what kind of success you can achieve.

Last Updated on September 27, 2023 by Hilda Wong

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