SEO

ChatGPT: 5 Things to Know for SEO & Blogging

The Messenger chat symbol made with sheets of paper

You’ve probably heard of ChatGPT — the artificial intelligence chatbot that the internet is obsessed with for its ability to create content. The quality of ChatGPT is exceedingly high compared to similar language models and AI programs, which brings the question, “Can we use ChatGPT for SEO and blogging?”. Related: 10 On-Page SEO Ranking Factors …

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Google’s Helpful Content Update Means Quality Over Quantity

Hand holding phone with Google site pulled up

Google consistently updates its algorithm to make the best content easier to find. Recently, Google announced it would be rolling out the “helpful content update” to target sites with high amounts of unhelpful and unsatisfying content written for search engines instead of humans.  Google began rolling out the helpful content update on August 25th and …

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What is Local SEO?

SEO letters and laptop

When you create a website, you have the opportunity to target the entire world for your products and services. But, if you own a local business, targeting the entire world isn’t really necessary.  Instead, you want to focus on bringing in customers from your local area. The best way to do this is through local …

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Organic SEO vs. Paid Search: What’s the Difference?

Woman typing into Google

Have you been searching for more ways to drive traffic to your business’s website? If so, you’ve probably heard of two main strategies for bringing in more website traffic: organic search and paid search. While both organic and paid search can be beneficial for your business, it’s essential to understand the differences between the two.  …

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