If you’re working on your website’s SEO, it’s important to know the ranking factors that Google considers. Here are the most important page optimizations to focus on. These factors will help improve your site’s ranking and attract more visitors. 1. Keywords A significant part of SEO is Page optimization, which refers to the factors influencing …
10 Page Optimization Ranking Factors You Need to Use Read More »
You may have outgrown your channel name if you’ve been using YouTube for a while. Maybe it doesn’t reflect who you are anymore, or maybe you just want to change things up. Fortunately, it’s easy to change your channel name! This guide will show you how. So read on to find out how to easily …
How to Change Your Youtube Channel Name (Easily) Read More »
Whether you’re a small business owner or a marketing professional, being listed on a web directory can be extremely beneficial. Not only can it help to increase your visibility online, but it can also lead to higher search engine rankings and more traffic to your website. However, with so many web directories out there, it …
What are link roundups? How can you create and contribute to them as a marketer? They can be a great way to share exciting content with your audience and help others find great information. In this post, we’ll discuss how to find and build link roundups. We’ll also explore the benefits of including them in …
Do you want to create a fantastic editorial calendar but don’t know where to start? An editorial calendar can help you plan your content and ensure that all of your marketing materials are cohesive and on-brand. This blog post will show you how to create the perfect editorial calendar and provide some examples of what …
How to Create the Perfect Editorial Calendar with Examples Read More »
What Is Social Media Marketing? Social media marketing is the practice of using internet platforms to create connections with prospective clients and communicate with them. By sharing engaging content, businesses can attract new leads, drive traffic to their website, and build brand awareness. When done correctly, social media marketing can be an extremely effective marketing …
The History of Chinese Search Engines In the early days of the internet, Chinese search engines were few and far between. In the late 1990s, several Chinese companies launched search engines, but most struggled to gain traction in a market dominated by international players like Google and Yahoo. Baidu emerged as the clear leader in …
Blogs are an essential part of any business’s marketing program. They are powerful tools that can drive people to your website and help convert them into followers and customers. Are you a beginner blogger trying to find your way? Are your blog posts not getting the traffic you want, and you’re wondering why? We put …
10 Common Blogging Mistakes to Avoid as a Beginner Read More »
You know link building is a critical element of any SEO strategy. It generates traffic, boosts brand awareness, and increases your domain authority (DA). But gaining and maintaining those precious links can be challenging. We’ll cover our best link-building strategies to help you boost your traffic and DA. Link building can be a bit tedious and will take some …
5 Best Link Building Strategies Every Website Needs to Use Read More »
Google consistently updates its algorithm to make the best content easier to find. Recently, Google announced it would be rolling out the “helpful content update” to target sites with high amounts of unhelpful and unsatisfying content written for search engines instead of humans. Google began rolling out the helpful content update on August 25th and …
Google’s Helpful Content Update Means Quality Over Quantity Read More »
Your business uses Facebook, but does it use Facebook Business Manager? If not, the time to start is now. Facebook Business Manager is an essential marketing tool to keep your Facebook assets and ads safe, organized, and centralized. Related: Complete Guide to Your Social Media Content Strategy Follow these five steps to set up and …
How to Use Facebook Business Manager [Beginner’s Guide] Read More »
So, you’re a great writer, but your introductions need work? We get it. You aren’t alone. Many writers have this issue, but we’ve found some solutions that may work for you. The whole objective of the introduction is to allow the reader a sneak peek into the value of the rest of the content. There …
6 Tips to Write a Blog Introduction That Keeps People Reading Read More »
Search engine optimization, more regularly known as the abbreviation SEO, is essentially the lifeblood of a website, and it plays a critical role in any webpage’s ability to achieve a high ranking status on the front page of Google’s search results. Many crucial elements go into creating quality SEO content, but using well-crafted internal links …
How to Build Internal Links for SEO (The Right Way) Read More »
Consumers around the globe increasingly rely on access to the internet for their work, entertainment, education, and socialization, and they are more demanding than ever when it comes to the speed and performance of the sites they use. Consumers are also not alone in this, as search engines like Google also have high demands for …
How to Score a 100% on Google Pagespeed Insights Read More »
Approximately 223 million people are on social media in the US as of 2021. That accounts for 82% of the population, and it wouldn’t be surprising to see the numbers continue to rise. All businesses can benefit from having an active social media presence. It’s a great way to build your brand, connect with customers, …
Are you struggling to write engaging long-form content? Follow these seven steps to success. Beyond concrete grammar guidelines, there’s no right or wrong way to create long-form content. That said, there are methods to produce useful content for your readers. Related: How to Build a Blog & Get MASSIVE Traffic Craft Engaging Introductions Depending upon …
A Blog Writer’s Guide for Writing Long-Form Content Read More »
Businesses, entrepreneurs, and drop shippers know Facebook Ads is a powerful tool with robust analytics and the ability to micro-target audiences. But just having a Facebook Ad isn’t enough to make money. You’ll need to tailor your ad and your target audience to ensure you make money from your Facebook ad. We’ll break down how to make …
How to Make Money on Facebook Ads: Is It Still Worth It? Read More »
When you type a query into a search engine, you will find those SERPs (search engine results pages) in a listing. Most people use Google as their primary search engine. If your website does well with Google’s SERPs, it almost always guarantees a boost in organic traffic. In digital marketing, organic traffic is a free …
What Are Google SERPs? Learn to Better Match Search Intent Read More »
Niche edits are links and have been growing in popularity lately. Unfortunately, the name is a little misleading, so let’s clear it up: Niche edits are links that have been added to existing content. That’s it. Related: Link Building: The Skyscraper Technique Niche Edits vs. Guest Posts Guest posting concentrates on developing relevant, quality content …
What are Niche Edits? Niche Edit Links Beginner’s Guide Read More »
When many people think about on-page SEO, they figure it is just adding a few keywords to the page. But it is more than that. While the placement of the keywords does matter, it is not as important as in the past. Today, on-page optimization is not as straightforward as in the past, but it …
It’s 2022, so you may wonder – is it time to say “out with the old” when it comes to affiliate marketing? Or should you continue to invest your valuable time and money? Even though some niches are saturated and breaking into some areas may be impossible, there are still a lot of merits when …
What Is Affiliate Marketing? Is It Still Worth It In 2022?! Read More »
Are you ready to make money from Instagram? You may not realize that there is more than one way to do this. Remember, creators are following the money. With money coming in from competitors’ creator funds, the platform has begun to do everything it can to add new ways to earn money. Today, more creators …
Making Money on Instagram: 10 Easy Steps for $$$ Read More »
So, you’ve got something to say and some writing talent. It only makes sense to consider creating a blog to voice your truth. But there are probably 50 blogs that you’ve never heard of for every successful, well-known blog. What’s the difference? What makes one successful and profitable while others remain in obscurity. All things …
Backlinks are one of the most critical components of effective SEO and are an essential element that will help convince Google to rank a webpage well in the search results of its users. Google’s algorithm is designed to favor websites that can demonstrate authority, trust, and expertise. Websites exhibit these characteristics when they are linked …
5 Best Link-Building Services: Backlink Building Made Easy Read More »
When developing a website that has even a remote chance of being seen by a decent number of people, the critical element that blog and article writers need to focus on is pleasing search engine algorithms and convincing them to rank their site well. But how are you supposed to please algorithms in the first …
No matter how you feel about the Facebook algorithm, you have to understand it to run a successful marketing campaign on the largest worldwide social media platform. On average, organic Facebook posts see around 0.07% engagement, and to increase that for your brand, you need to learn how to use the algorithm to your advantage. …
If you’re a website owner, you likely understand the importance of providing viewers with well-written articles specifically structured to meet the SEO requirements of search engine algorithms. That’s the best way to get your content to rank on the first page of search results, after all! But how can you be sure the SEO content …
We’ve all seen that page pop up on our screen. It usually says “Oops!” or “Page not found” or sometimes has a picture of a sad face. That’s a 404 error, and it tells us we’ve reached a virtual dead end. 404 errors happen all the time. Unfortunately, they can harm your online business if …
Social media ad spending will hit over $173 million this year as the platforms become more monetized and more brands include social commerce as part of their marketing strategy. And running campaigns on social media platforms remains one of the best ways for brands to increase awareness and engage with their customers. Here’s your rundown …
Many critical factors go into developing a high-ranking website, from quality content to expertly crafted SEO strategies and more. One of the essential elements in developing a website loved by search engines is the presence of various link types, especially natural backlinks. But what are natural backlinks, and why are they so crucial for the …
One of the aspects of owning a website is understanding SEO. SEO helps drive more traffic to your website, leads to higher ranks on search engines, and ultimately leads to more sales. Like in marketing, you need to measure your results to know what’s working and what isn’t, which is what an SEO report does. …
Listicles are everywhere! Many readers love to browse through these lists daily. You can find them everywhere, from major websites (think Buzzfeed) to local newspapers. How to write the best listicles for your page? Here are the top 15 tips for creating a listicle that everyone will want to read. What Is a Listicle? As …
When you think of quality content, what is the first thing that pops into your head? A dog joke, like: What did Darth Vader’s dog say to Luke’s dog? Join the bark side Okay, so that might not have been the most high-quality joke, but it is something that can capture the attention of your …
What is Quality Content and Why is it Important? Read More »
What do you call a frozen dog? A pupsicle! That is one example of website copywriting. It captured your attention to read further on the page. Web copywriting is more than just adding a few words on a page. You must know how to engage the audience. Those small businesses with blogs will see big …
When you look at a German Shepherd or Chihuahua, you might think that they’re both dogs. However, these are two different breeds with unique personalities. The same can be said for copywriting and content writing. While these roles are very different, they can overlap. If you are looking to hire a content writer or copywriter …
Superman’s dog Krypto would be an awesome pet to own! Krypto could walk himself, clean up after himself, save cats in trees, light the backyard grill with his heat vision, keep beer cold in its mouth with its freeze breath, and sense optimum Hot Pocket readiness with its super-enhanced sense of smell. And Krypto knows …
If you own a business website, you’ve likely heard about SEO. You’ve maybe even tried to incorporate some SEO tactics into your overall marketing strategy. The good thing about SEO is that it can help your business soar to new heights. But, the downside to SEO is that it can be difficult to figure out. …
The Importance of Keyword Research for SEO Keyword research helps you target the right people and gain insights into what your audience wants to get out of your content. These insights are invaluable when forming your marketing and content strategy. People search keywords to get solutions online—if your content gets in front of those people …
When you create a website, you have the opportunity to target the entire world for your products and services. But, if you own a local business, targeting the entire world isn’t really necessary. Instead, you want to focus on bringing in customers from your local area. The best way to do this is through local …
Have you been searching for more ways to drive traffic to your business’s website? If so, you’ve probably heard of two main strategies for bringing in more website traffic: organic search and paid search. While both organic and paid search can be beneficial for your business, it’s essential to understand the differences between the two. …
Organic SEO vs. Paid Search: What’s the Difference? Read More »